More and more businesses who appreciate the value of video to promote their product/services are turning to inhouse productions. With technology the way it is this is very doable – Smartphones shoot high quality pictures. The vision can be edited on software that is freely available on Windows and Mac. Nine quick tips for making…
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Self improvement guru Dale Carnegie once said “You can make more friends in two months by becoming interested in other people than you can in two years by trying to get other people interested in you.” If there’s one thing we all love it’s to talk about ourselves. If that’s the main aim of two people in…
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One of the joys of working in country radio was you got to turn your hand at everything, copy writing, commercial production, sales , news reporting. It could be a steep learning curve but it certainly prepared you for almost anything throughout your media career. When you’re in TV or radio you receive lots of…
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What is inbound marketing In traditional marketing you go out and seek customers – with inbound marketing they come to you. Sounds ideal but just how easy is it in reality? It’s all about attracting people to your website, giving them a reason to check you out. So what is it that will attract them…
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Once upon a time websites were full of words and few pictures but as we didn’t know any better we were drawn to them like moths to a flame. Check out how boring and uninteresting these old Apple and Twitter sites look now. In 2016 we are far more demanding, if a website looks uninteresting or…
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