Once upon a time websites were full of words and few pictures but as we didn’t know any better we were drawn to them like moths to a flame. Check out how boring and uninteresting these old Apple and Twitter sites look now. In 2016 we are far more demanding, if a website looks uninteresting or
Anyone who has any lingering doubts about the benefits of having a website video only needs to look to Google for the facts. Just type in “The importance of website video” and stand back. The evidence is overwhelming. A website video is the most cost effective way to promote your business and it’s the gift
The growing number of businesses realising the benefits of having video on their website has caught Good Innings Media and my partner BizAd by surprise. We have long championed the cause for websites to invest in video to sell their product or service, raise their profile, and gain a front page ranking on Google, but now
Don’t let your competitors steal a march on you. Research shows websites without video are slipping down the Google ladder. “Google loves video.” Websites without video are losing relevance with the growing numbers of prospective clients who would rather see a video demonstrating a product that read reams of text explaining it. (Would you rather watch a
So now you have a website video but is it enough? You’ve paid good money to present your business in the best light possible by using video to tell your story. However, you must take another step to get the full value for your video outlay, and it won’t cost a cent. While search engines